TriNovus Launches SocialComply Internet & Social Media ...

TriNovus, LLC (www.trinovus.com), a company focused on delivering compliance solutions, core processing, enterprise risk management, and additional technology solutions to the financial industry, today announced the launch of SocialComply (www.socialcomply.com), a compliance-ready, actionable, online social media and internet monitoring tool for financial institutions. With SocialComply, financial institutions are poised to proactively manage and mitigate the risks associated with social media.

TriNovus acquired the SocialComply solution from developer Terry Ray. Ray will join the TriNovus team and will continue to focus on development and enhancements for SocialComply and other software products.

?We?ve had a number of financial institutions ask us about an affordable solution for managing social media and internet monitoring and compliance,? said David Brasfield, CEO of TriNovus. ?We felt SocialComply would be a natural fit with our TriComply compliance solution and the other risk solutions that we currently provide to financial institutions. In addition, we feel this product is well-suited for any business concerned about its online reputation,? he said.

SocialComply is comprised of two modules. The monitoring module examines internet and social media sites, alerting the institution of an occurrence of a mention of the name of the institution, product name, employee mention, board member name, or other key identifiers on the internet and social media sites. According to Brasfield, SocialComply acts as ?a social media and internet traffic cop.? SocialComply will archive internet and social media mentions and links associated with the institution in a format that allows the institution to take action if necessary and will provide reporting for regulatory agencies. Another method of usage for this module would be to monitor the competition and deliver resulting reports to the institution management.

?Our society has experienced a fundamental shift in the way that we communicate,? said Brasfield. ?Though typically financial institutions have been slow to embrace social media and actively push content out, activity is still happening all around them and they need to put measures in place to monitor the discussion, both for the sake of their reputation and their next regulatory review.?

The second module of SocialComply is the compliance module. This module is for institutions that are actively using social media. It provides the compliance officer and the marketing officer a tool they can utilize to work together to get the right message out while that message is still timely. The marketing team can submit suggested content for social sites and the compliance team can immediately approve and post content, or provide alternative messaging if necessary. Content can be posted to multiple sites with one click, and all information that is posted is archived for compliance audit purposes.

?Delivering content to the marketplace that is compliant is extremely important,? said Brasfield. ?But the timeliness of the content is no less important. SocialComply assists financial institutions in getting the right message out before the conversation has changed.?

SocialComply also includes a Social Media policy, built by TriNovus? TriComply team of compliance experts, as well as a training webinar for employees on the proper usage of social media.

About TriNovus

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